Siesta

How Callback24 Acquired 381 Potential Customers from Facebook in 28 Days!

Create a free account

30 days for free・no obligations

Potential Customers in 28 Days

What does Siesta do?

Siesta is a language school that was the first in Gdynia to offer comprehensive Spanish language education. They employed teaching staff from Spain, used textbooks from the best Spanish publishers, and offered top international schools for their students.

For 31 years, Siesta has been teaching its students to speak and think in foreign languages Currently, their language offerings have expanded beyond Spanish to include English, Italian, Portuguese, French, and German.

In addition to traditional classes, students can benefit from online courses and study abroad programs. Siesta also runs a bookstore and is involved in the import and sale of educational language aids.

An interesting fact is that both on-site and study abroad courses are designed for students aged from 1 to 100 years. The offerings are divided into groups – family vacations with language learning (joint trips for children and parents), then students aged 8-12 years, 12-18 years, followed by youth camps and camps for people aged 50+.

This segmentation is crucial for the applied advertising campaigns.

How the Company Operated Before Implementing Callback24

Before the introduction of the callback24 contact option on the siesta.pl website, customers reached out to the company via phone and email. The number of calls was not measured, and the effectiveness of conversations was not verified, which is now possible with the new service.
Prior to implementing callback24, consultants had to manually log into the Facebook Ads panel and manually call back contacts. This resulted in customer contact occurring several hours later or the next day.

Changes After Starting Marketing Activities on Facebook and Implementing Callback24

Ms. Ewa utilized the free assistance of our consultant to launch and configure Facebook Lead Ads campaigns. With his help, she set up three campaigns targeting three different groups – families with children, teenagers interested in language camps, and users aged 50+.

Family vacations with language courses – 153 clients in 7 days
Youth camps – 52 clients in 7 days
People aged 50+ – 176 clients in 7 days

The campaign generated a large number of leads in a very short time. Furthermore, thanks to the integration with Callback24, Ms. Ewa could quickly verify the quality of the leads and close sales.

Additional Benefits of Implementing Callback24

In just a few weeks, the language school Siesta increased its sales results and reached new target groups. The new tool provided the ability to analyze conversations and verify the needs of current customers. This, in turn, will allow for the creation of more tailored sales strategies. Launching the Facebook campaign also resulted in better understanding and expanding the target group of people aged 50+.
“
In just a few months, Siesta was able to increase its sales results and strengthen its market position. The new tool also gave the owners the ability to gauge potential customers’ interest and tailor their marketing strategies to their needs. The Callback24 system is highly appreciated by employees, who can quickly reach interested parties. The phone contact format also allows them to conduct more effective conversations with customers, positively impacting the value of their purchases.
Ms. Ewa

Owner of the language school, Siesta.pl

Success stories

Read about our customers' experience with Callback24. Discover what benefits callback and call tracking have brought to them.

"

With Callback24 we know how many of our clients want to contact us quickly, so we are able to call them back as fast as we can. Last year, we’ve acquired hundreds of new leads and significantly reduced theirs acquisition cost.

Mrs. Beata Pastuch - Proxy
AB Job Service

"

We’ve been able to increase sales, because now we can contact our clients quickly. We’ve also noticed that with Callback24 we are simply selling more expensive products.

Mr. Wojciech - Owner
Ragtime

"

We are happy to see such lead generation increase. Our clients are satisfied with the speed we contact them, and it’s a convenient way of working for us. The business is thriving and we are able to take care of those interested in our service.

Mrs. Justyna - Proxy
Flexcraft

"

The Callback24 app works well for our company. It’s very helpful in contacting our clients, and now I think I’d have a hard time running the business without this app.

Kamil Banaśkiewicz
OSK Oneshot

Try the Callback24 tool for free!

Turn your website visitors into customers.
Create a free account